We’re excited to have you on board and confident that you will make a meaningful impact on our marketing activities from the very start. To support your success, you will receive training, resources and guidance from a dedicated mentor throughout your onboarding. We look forward to your contribution — welcome aboard.

This senior role gives you strategic influence: you set priorities, lead high-impact projects and act as a trusted partner to senior leadership. Although the position has no personnel management responsibilities, it carries significant ownership and close collaboration with teams across the organisation.

In this role, you will shape how EDW communicates its products and brand across all channels. Working with Product, Sales, Data and external partners, you will ensure a consistent and compelling market presence.

You will translate complex data, securitisation topics and regulatory requirements into clear, impactful communication for banks, investors, servicers and regulatory stakeholders. As our digital marketing expert, you will strengthen EDW’s visibility and positioning as a trusted, technology-driven data provider.

• Marketing story & positioning: Evolve the marketing narrative, positioning and communication strategy in a tech- and data-driven environment.
• Project leadership: Independently lead, prioritise and deliver complex marketing projects end to end.
• Brand governance (CI/CD): Safeguard a consistent brand identity across all channels and touchpoints.
• Content development: Create and continuously refine high-quality content, including website copy, press releases, presentations and campaign materials.
• Email & newsletter marketing: Plan, execute and optimise email campaigns and the monthly newsletter.
• Partner management: Manage and steer external partners, including agencies, PR, design and content providers.
• Events & conferences: Lead the organisation of conference participation and EDW events, including workshops and webinars (online and offline).
• Media relations: Act as the primary point of contact for media and press inquiries.
• Stakeholder collaboration: Work closely with senior leadership as well as Product, Sales and Data teams.
• Process development: Contribute to the development and continuous improvement of marketing processes and workflows.

• Educational background: Degree in Marketing, Business or a comparable field.
• Professional experience: At least 5 years of marketing experience, ideally in finance, technology, IT or other data-driven B2B environments.
• Language & communication: Excellent written and verbal communication skills; English at C1 level or higher is required.
• Design & brand sensibility: Strong sense for design, branding and visual communication.
• Complex topics & stakeholders: Proven experience working with complex products, technical subject matter and professional stakeholder groups.
• Working style: Highly independent, quick to learn and structured in execution.
• Message translation: Ability to translate technical and complex content into clear, audience-appropriate messaging.
• Marketing automation & CRM: Hands-on experience with HubSpot Marketing Hub, including workflows, automation, lead flows and data processes, is an advantage.
• Office & visual tools: Highly proficient in MS Office (Word, Excel, PowerPoint) with very strong PowerPoint capabilities; familiarity with Canva and Adobe Creative Cloud tools (Photoshop, InDesign, Acrobat Pro) is a plus.

• Digital marketing strategy: Develop and continuously enhance the digital marketing strategy across SEO, paid media, marketing automation and content.
• Website & digital touchpoints: Drive the ongoing development and optimisation of the website and all relevant digital touchpoints.
• SEO management: Oversee on-page optimisation, keyword strategy and site structure to improve visibility and performance.
• Digital campaigns: Plan, execute and optimise digital campaigns across LinkedIn, Google Ads and retargeting channels.
• AI-enabled marketing: Leverage modern AI tools for content creation, audience segmentation and efficiency gains.
• Marketing automation (HubSpot): Own and manage the HubSpot Marketing Hub, including workflows, lead flows, automation and data processes.
• Cross-functional coordination: Coordinate closely with IT and tech teams on digital tools, platforms and processes.

• Video & audio concepts: Experience conceptualising video and audio formats in collaboration with external partners.
• Agency management: Proven experience in briefing and steering creative and digital agencies.
• Content & CMS understanding: Solid understanding of content and CMS processes; no hands-on content production required.
• Strategic social media use: Ability to leverage social media for thought leadership and consistent corporate messaging.
• Cross-functional workflows: Experience managing structured, cross-functional content workflows.
• Marketing technology & AI: Strong interest in modern, AI-driven marketing tools.
• Data & analytics mindset: Curiosity for data, analytics and emerging digital marketing trends.